maxcost.Sources
H3 Max pricingCost calculator
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H3 Max
Cost calculator.

Your model. Your resolution. Your video budget, calculated.

Choose your generation

FAL API

Finished clips with native audio. No 60-second session minimum.

seconds

5-15 seconds per clip. Use the clip count for longer output budgets.

Standard-price preview. Automatic mode also applies dated offers.

Max and Turbo: seconds × rate × clip count. The 60-second floor does not apply.

Your estimated video costUSD
$0.80

1 clip × 10 seconds / H3 Max / 768p

Selected rate$0.08 / second
Output cost per request$0.80
Total billed duration10 seconds
Cost per request$0.80
Output cost per minute$4.80
Compared with historical launch4× the original launch rate
STANDARD PRICE

Finished clips with native audio. Before tax, retries and other services.

Automatic uses Sep 15 for Max / Turbo and Sep 14 for Director, at 00:00 UTC in 2026. The original launch dates come from the earlier fal pages. Max / Turbo also use the 50% offer observed Sep 25 through Sep 30, reverting to standard on Oct 1. Its earlier start date is unconfirmed. UTC is our assumption because no cutoff timezone is published. Reference-to-video has no listed launch discount.

H3 Max cost at a glance.

Compare ordinary Max and Turbo at 768p. Long durations below are aggregate clip budgets.

Scroll sideways to compare Max and Turbo

Ordinary Max and Turbo costs at 768p. Long durations are totals across multiple clips, with no Director minimum.
Generated output · 768pMax standard / historical launchTurbo standard / historical launch
5 secondsOne short clip$0.40 standardHistorical launch: $0.10$0.20 standardHistorical launch: $0.05
10 secondsOne clip$0.80 standardHistorical launch: $0.20$0.40 standardHistorical launch: $0.10
15 secondsOne longest-length clip$1.20 standardHistorical launch: $0.30$0.60 standardHistorical launch: $0.15
1 minute of output4 × 15-second clips$4.80 standardHistorical launch: $1.20$2.40 standardHistorical launch: $0.60
15 minutes of output60 × 15-second clips$72.00 standardHistorical launch: $18.00$36.00 standardHistorical launch: $9.00

These are finished-clip budgets, including native audio. Max and Turbo clips have no 60-second session minimum. One- and 15-minute totals require multiple requests; they do not represent a single continuous clip. Director has separate session billing.

The endpoint sets
the billing rules.

Ordinary Max and Turbo are the default clip workflow. Choose Director only when you need a live session.

Max / Turbo estimateseconds × rate × clip count
  1. 01

    Max & Turbo: pay for your clips

    Choose 480p, 768p or 1080p and a 5-15 second duration. A 10-second 768p Max clip is $0.80 at standard price; Turbo is $0.40. Historical launch totals were $0.20 and $0.10. Neither uses a one-minute session minimum.

  2. 02

    Reference: include the input budget

    Reference-to-video uses standard output rates plus input charges above 4,096 tokens per request. Enter the combined token estimate for one clip; that allowance is applied again for each new request.

  3. 03

    Director: apply a floor to each session

    Director bills max(generated seconds, 60) × rate. Its public session cap is 15 minutes; prepaid credit can shorten it. A short session costs $4.80 at the $0.08/s standard rate. Historical launch pricing was $0.02/s, with a $1.20 minimum before Sep 14, 2026.

Historical launch dates. Separate billing rules.

The original Max / Turbo launch offer ended before September 15, 2026. Director’s historical launch cutoff was September 14. The reference endpoint has no listed launch offer. Automatic mode follows the selected endpoint; historical launch and standard estimates remain available.

See every fal H3 Max rate Compare other API providers

Frequently asked questions.

A little clarity before you hit generate.

Which endpoint should I budget for my project?

For a product teaser or a short social post, start with an ordinary Max clip at the resolution you intend to publish. Compare Turbo using the same prompt, duration and resolution when evaluating a lower-cost option. If your brief depends on supplied reference media, select Reference and include its input tokens instead of applying the ordinary Max launch rate. For an interactive experience that changes direction during playback, estimate a Director session and apply its minimum separately to every new session. A collection of independent clips should use the clip count field; it should not inherit Director’s session minimum simply because the combined output lasts a minute. Use standard prices for repeat budgets, compare any dated offer separately, and retain historical launch estimates only as a past-price reference. Finally, allow a separate production budget for additional generations you decide to request: the calculator estimates generated output, while your final edit may use only a portion of it.

How much is a 10-second H3 Max clip?

At 768p, the standard 10-second totals are $0.80 for Max and $0.40 for Turbo. The separate offer observed September 25 through September 30 gives $0.40 and $0.20; historical launch totals were $0.20 and $0.10 before September 15. Reference output is $0.80 plus billable input tokens. Director costs $0.08/s standard and a 10-second session still bills $4.80 because of its 60-second minimum. Its historical launch minimum was $1.20 before September 14, 2026.

Why can I only enter 5-15 seconds for clips?

These clip endpoints accept short generations. For a minute or more of planned output, use the number of clips: four 15-second clips make 60 generated seconds. Director instead supports a live session estimate of up to 900 seconds, with a 60-second billing floor applied to every new session.

Does automatic pricing use the same cutoff for every model?

No. The original Max/Turbo launch cutoff is September 15, 2026; Director uses September 14. Max/Turbo also have a separate 50% offer observed September 25 through September 30, followed by standard rates on October 1. Earlier availability of that offer is unconfirmed. Automatic mode uses 00:00 UTC as an estimate convention because fal has not specified a timezone. Reference always uses published standard output and input rates.

How do reference inputs affect the estimate?

Enter the combined input token estimate per clip. Each request includes 4,096 tokens; excess tokens cost $0.02 per 1,000, added to output duration times the resolution rate. The allowance is applied separately to each clip. Entering zero gives output cost only and does not represent a valid request without reference media.

Why are some estimates fractions of a cent?

The historical launch rate for Turbo at 480p was $0.00625/s, making five seconds $0.03125. The standard rate is $0.025/s, making five seconds $0.125 before provider rounding. The calculator preserves that precision. Estimates exclude taxes, recharge fees, retries and other services; the provider’s invoice determines the final charge.

Put your video budget
in perspective.

Compare video models Back to the full pricing guide

Sources, not guesswork.

fal Director and Max/Turbo pricing rechecked Sep 25, 2026; other provider figures retain the Sep 9, 2026 audit. Every comparison names the endpoint and resolution. Calculated totals are estimates for generated output, excluding taxes, retries and other services. We do not run an independent video-quality benchmark.